SGA

Home Security Solution product  launch 2023

Brief

SGA Security was launching their first ever-comprehensive home security solution, and they wanted to leverage the use of social media to: 

• Create awareness of their new home security solution
• Create awareness of what the Home security solution was offering 
• Increase lead generation
• Enhance SGA brand love, and engagement

Approach

• Use of informative and engaging content across social media
• Use of Social media-paid Ads and Programmatic Ads
• Use of compelling visuals and short videos
• Created artworks for ATL: Billboards, brochures and fliers

Results

An ongoing campaign that has resulted in the following so far; 

• Successfully launched the product, increased product visibility, and captured audience attention across key platforms.
• Directed traffic to our website and sales channels, driving enquiries and conversions.
• Maintained an engaging social media presence, fostering stronger audience connections.